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Soft Logic

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A System Built for Momentum.

Soft Logic follows a simple three-step process: Enter, Request, Receive. It keeps ideas flowing, visuals fresh, and creative output growing with you.

Enter

Subscribe to a design membership and request as many designs as you’d like, one at a time.

Request

Ask for whatever you need, from brand strategy and identities to websites, visual systems, and brand collateral.

Recieve

Your designs are delivered within two business days on average, ready for review and refinement.

Soft Logic was built as an alternative to fast, fragmented design. Built by Kayla, it operates as a membership-based creative house where brand and web design are refined over time. The work is high-touch, in-house, and limited to a small roster of clients.

Soft Logic was built as an alternative to fast, fragmented design. Built by Kayla, it operates as a membership-based creative house where brand and web design are refined over time. The work is high-touch, in-house, and limited to a small roster of clients.

Soft Logic was built as an alternative to fast, fragmented design. Built by Kayla, it operates as a membership-based creative house where brand and web design are refined over time. The work is high-touch, in-house, and limited to a small roster of clients.

Design that finally works with you

Design that finally works with you

Soft Logic replaces fragmented freelancers and one-off projects with a subscription-based design system that keeps your brand coherent, evolving, and beautifully aligned.

 Cohesive Systems

All your designs live within a coherent framework, allowing you to submit unlimited requeststs while keeping your brand clear, consistent, and unmistakably you.

Fast, Steady Delivery

Receive your designs within two business days on average, keeping your brand moving forward with ease and precision.

Private Trello Board

Manage your requests, feedback, and queue in a dedicated Trello board for full clarity, control, and seamless collaboration.

Thoughtful Collaboration

Work directly with Kayla on every project, blending your vision with expert guidance to create designs that are intentional, strategic, and inspired.

Flexible Membership

Pause, adjust, or step away anytime. The system adapts to your pace, not the other way around, so your brand evolves without overwhelm.

 Cohesive Systems

All your designs live within a coherent framework, allowing you to submit unlimited requeststs while keeping your brand clear, consistent, and unmistakably you.

Fast, Steady Delivery

Receive your designs within two business days on average, keeping your brand moving forward with ease and precision.

Private Trello Board

Manage your requests, feedback, and queue in a dedicated Trello board for full clarity, control, and seamless collaboration.

Thoughtful Collaboration

Work directly with Kayla on every project, blending your vision with expert guidance to create designs that are intentional, strategic, and inspired.

Flexible Membership

Pause, adjust, or step away anytime. The system adapts to your pace, not the other way around, so your brand evolves without overwhelm.

 Cohesive Systems

All your designs live within a coherent framework, allowing you to submit unlimited requeststs while keeping your brand clear, consistent, and unmistakably you.

Fast, Steady Delivery

Receive your designs within two business days on average, keeping your brand moving forward with ease and precision.

Private Trello Board

Manage your requests, feedback, and queue in a dedicated Trello board for full clarity, control, and seamless collaboration.

Thoughtful Collaboration

Work directly with Kayla on every project, blending your vision with expert guidance to create designs that are intentional, strategic, and inspired.

Flexible Membership

Pause, adjust, or step away anytime. The system adapts to your pace, not the other way around, so your brand evolves without overwhelm.

 Cohesive Systems

All your designs live within a coherent framework, allowing you to submit unlimited requeststs while keeping your brand clear, consistent, and unmistakably you.

Fast, Steady Delivery

Receive your designs within two business days on average, keeping your brand moving forward with ease and precision.

Private Trello Board

Manage your requests, feedback, and queue in a dedicated Trello board for full clarity, control, and seamless collaboration.

Thoughtful Collaboration

Work directly with Kayla on every project, blending your vision with expert guidance to create designs that are intentional, strategic, and inspired.

Flexible Membership

Pause, adjust, or step away anytime. The system adapts to your pace, not the other way around, so your brand evolves without overwhelm.

Recent Work

Not just designed, cultivated.

  • Brand strategy

  • Creative direction

  • Logo design

  • Web design

  • Mood Board Curation

  • Brand Decks

  • Framer development

  • Print Design

  • Branded Illustrations

  • Logo Animation

  • Branded Typography

  • Custom Icons

  • Custom Brand Assets

  • Landing Page Design

  • Brand Guidelines

  • Brand Decks

Strategic brand identity, web design, and more.

Intentionally cultivated, ecosystem-based design support when you need it.

Room to Grow, Space to Pause.

Room to Grow, Space to Pause.

Whether you’re scaling up or taking a breather, your membership is built to flex with you.

Start Today

Start Today

Start Today

Join Soft Logic

Monthly Club

Stay, pause, or

cancel anytime.

Stay, pause, or cancel anytime.

1,597

1,597

1,597

/month

/month

One request at a time

Unlimited design requests

Two business day turnaround on average

Brand strategy and identity design

Web design and Framer development

Private Trello board for requests

Pause or cancel anytime

INCLUDES:

Pause anytime

Pause anytime

Take a break whenever you need—your membership adapts to your pace.

Try it for a week

Try it for a week

If it’s not the right fit within a week, get 75% back—hassle-free.

Noted Questions, Thoughtful Answers

What to expect, how we work, and why it’s intentional. Want to know more book a convo here

How many requests can I make at one time?

You can queue up as many requests as you’d like, but I work on one request at a time. This keeps the work focused, thoughtful, and well-crafted rather than rushed.

When will I receive my design?

Most requests are delivered within 48 hours. More complex requests may take a bit longer, but you’ll always know where things stand.

How do you handle larger requests, like a full website or brand suite?

Large projects are broken into intentional parts. Pages, sections, and logo variations are handled one at a time to ensure clarity, consistency, and care at every step.

What is your work schedule?

I work Monday through Thursday. Fridays are reserved for rest and renewal. I also take one full week off each month, and you’ll always be notified well in advance so expectations stay aligned.

How does onboarding work?

Once you subscribe, you’ll be added to your own private Trello board. This usually happens within about an hour. After you accept the invite, you’re ready to begin. Simple instructions for submitting requests live directly on the board.

How does pausing my subscription work?

If your creative needs ebb and flow, you can pause anytime. Billing runs on a 31-day cycle. Use part of your time, pause when needed, and return later with unused days still available.

What if I don’t like the design?

That’s okay. We’ll revise and refine until it feels right. The goal is alignment, not settling.

Are there any requests you don’t support?

Yes. Soft Logic does not currently offer 3D modeling, document design (such as medical or legal forms), complex packaging, extensive print projects (books or magazines), or social media marketing and design.

What if I only have one request?

No problem at all. You can submit a single request, pause when it’s complete, and return whenever you’re ready for more. Nothing goes to waste.

Are refunds available?

Because of the high-touch nature of the work, refunds are not available after the first week of service. Completed work is non-refundable.

Can I use Soft Logic for just one month?

Absolutely. Whether you stay for a season or longer, you’re welcome to come and go as your creative needs evolve.

Noted Questions, Thoughtful Answers

What to expect, how we work, and why it’s intentional. Want to know more book a convo here

How many requests can I make at one time?

You can queue up as many requests as you’d like, but I work on one request at a time. This keeps the work focused, thoughtful, and well-crafted rather than rushed.

When will I receive my design?

Most requests are delivered within 48 hours. More complex requests may take a bit longer, but you’ll always know where things stand.

How do you handle larger requests, like a full website or brand suite?

Large projects are broken into intentional parts. Pages, sections, and logo variations are handled one at a time to ensure clarity, consistency, and care at every step.

What is your work schedule?

I work Monday through Thursday. Fridays are reserved for rest and renewal. I also take one full week off each month, and you’ll always be notified well in advance so expectations stay aligned.

How does onboarding work?

Once you subscribe, you’ll be added to your own private Trello board. This usually happens within about an hour. After you accept the invite, you’re ready to begin. Simple instructions for submitting requests live directly on the board.

How does pausing my subscription work?

If your creative needs ebb and flow, you can pause anytime. Billing runs on a 31-day cycle. Use part of your time, pause when needed, and return later with unused days still available.

What if I don’t like the design?

That’s okay. We’ll revise and refine until it feels right. The goal is alignment, not settling.

Are there any requests you don’t support?

Yes. Soft Logic does not currently offer 3D modeling, document design (such as medical or legal forms), complex packaging, extensive print projects (books or magazines), or social media marketing and design.

What if I only have one request?

No problem at all. You can submit a single request, pause when it’s complete, and return whenever you’re ready for more. Nothing goes to waste.

Are refunds available?

Because of the high-touch nature of the work, refunds are not available after the first week of service. Completed work is non-refundable.

Can I use Soft Logic for just one month?

Absolutely. Whether you stay for a season or longer, you’re welcome to come and go as your creative needs evolve.

Noted Questions, Thoughtful Answers

What to expect, how we work, and why it’s intentional. Want to know more book a convo here

How many requests can I make at one time?

You can queue up as many requests as you’d like, but I work on one request at a time. This keeps the work focused, thoughtful, and well-crafted rather than rushed.

When will I receive my design?

Most requests are delivered within 48 hours. More complex requests may take a bit longer, but you’ll always know where things stand.

How do you handle larger requests, like a full website or brand suite?

Large projects are broken into intentional parts. Pages, sections, and logo variations are handled one at a time to ensure clarity, consistency, and care at every step.

What is your work schedule?

I work Monday through Thursday. Fridays are reserved for rest and renewal. I also take one full week off each month, and you’ll always be notified well in advance so expectations stay aligned.

How does onboarding work?

Once you subscribe, you’ll be added to your own private Trello board. This usually happens within about an hour. After you accept the invite, you’re ready to begin. Simple instructions for submitting requests live directly on the board.

How does pausing my subscription work?

If your creative needs ebb and flow, you can pause anytime. Billing runs on a 31-day cycle. Use part of your time, pause when needed, and return later with unused days still available.

What if I don’t like the design?

That’s okay. We’ll revise and refine until it feels right. The goal is alignment, not settling.

Are there any requests you don’t support?

Yes. Soft Logic does not currently offer 3D modeling, document design (such as medical or legal forms), complex packaging, extensive print projects (books or magazines), or social media marketing and design.

What if I only have one request?

No problem at all. You can submit a single request, pause when it’s complete, and return whenever you’re ready for more. Nothing goes to waste.

Are refunds available?

Because of the high-touch nature of the work, refunds are not available after the first week of service. Completed work is non-refundable.

Can I use Soft Logic for just one month?

Absolutely. Whether you stay for a season or longer, you’re welcome to come and go as your creative needs evolve.

Let’s find out if Soft Logic is right for you

(Spoiler: if you're craving intentional, high-touch design—it's a yes.)

Book a quick, 15-minute call with me to see how it all works and whether it fits your creative needs.

Subscribe

Join the waitlist and our newsletter to receive the free Brand Clarity Checklist and early notes from inside Soft Logic

Subscribe

Join the waitlist and our newsletter to receive the free Brand Clarity Checklist and early notes from inside Soft Logic

Subscribe

Join the waitlist and our newsletter to receive the free Brand Clarity Checklist and early notes from inside Soft Logic