A Full Day Devoted to Your Vision
A launch-ready brand and website in just one day — designed with clarity, strategy, and intention.
Most design projects wander.
Too many checkpoints, too many cooks, too many weeks spent “circling back.”
You don’t need more steps.
You need someone who knows exactly which ones matter.
The Atelier Day removes the noise so your brand and website can take shape—cleanly, quickly, and without the usual detours.
What We'll Create Together
Brand Strategy + Creative Direction
A clear, grounded framework that defines your brand’s voice, structure, and visual logic.
Logo Suite w/ Brand Guidesheet
A cohesive set of marks, colors, and typography brought together in a simple, easy-to-use guide.
5-page Framer site
A spacious, story-driven site (Home, About, Services, Portfolio, Contact) built for clarity, flow, and growth.
What Each Day includes:
Private Client Dashboard + Questionnaire
(Free) Brand Strategy + Creative Direction guide
Logo Suite (primary, secondary, lettermark)
Color Palette & Typography Pairings in a Brand Style Guidesheet
5-Page Website: Home, About, Services/Offers, One long form sales page, Contact
(Free) 2 weeks of post-day support for smooth implementation
Investment: $3,200
Simple Expectations
To make the most of our day, you’ll need to be available for quick decisions, have your prepwork completed, and understand that you’re booking focused time, not a guaranteed list of deliverables.
01 — Secure
Once the 50% deposit is paid, you’ll schedule your Intensive day and gain immediate access to your prepwork portal so we can begin with a grounded foundation.
02 — Align
We meet briefly to clarify priorities, confirm direction, and ensure we’re building toward the same vision.
03 — Design
Your strategy, identity, and website elements take shape in real time, with your day-of decisions guiding the flow.
04 — Deliver
You receive polished assets, a clear walkthrough, and next steps—so your brand or site is ready to move with purpose.
Ready to begin?
Share your vision and see if The Atelier Day is the right fit. Once approved, pick your day and secure it with a 50% deposit—your prepwork unlocks immediately.
Hi, I'm Kayla….
The designer and guide behind Soft Logic. I help multi-passionate creatives translate their ideas into thoughtful, living brands and websites that feel intentional, cohesive, and undeniably theirs.
Every detail is considered—each logo, color, and pattern a piece of a larger, interconnected system. My work blends strategy with elegance, structure with flow, and imagination with clarity, so your brand can stand rooted, alive, and ready to grow.
